There are a million articles and blog posts out there that sing the praises of social media marketing — how There are a million articles and blog posts out there that sing the praises of social media marketing — how social networks like Twitter, Facebook, and Pinterest have had a major impact on lead generation and sales. If social networks like Twitter, Facebook, and Pinterest have had a major impact on lead generation and sales. If you follow my blog, you know that I’ve written a lot of them myself. Wouldn’t it be nice to have an easy way to you follow my blog, you know that I’ve written a lot of them myself. Wouldn’t it be nice to have an easy way to to see some proof and hard numbers to back up the claims? to see some proof and hard numbers to back up the claims?
Social Media Examiner Social Media Examiner recently released its 2013 Social Media Marketing Industry Report, which set out to recently released its 2013 Social Media Marketing Industry Report, which set out to uncover the “who, what, where, when, and why†of social media marketing. More that 3,000 marketers uncover the “who, what, where, when, and why†of social media marketing. More that 3,000 marketers were surveyed, and their responses provide valuable insights into the benefits of social media marketing. were surveyed, and their responses provide valuable insights into the benefits of social media marketing.
Wishpond Wishpond , a maker of online marketing tools, created an infographic that nicely illustrates the study’s results. If , a maker of online marketing tools, created an infographic that nicely illustrates the study’s results. If you need to convince decision makers in your company that they should give social media marketing a try, you need to convince decision makers in your company that they should give social media marketing a try, keep this image on hand. keep this image on hand.
Here are the top benefits that companies are seeing from social Here are the top benefits that companies are seeing from social media marketing: media marketing:
89% of respondents said that social media marketing has generated more business exposure 89% of respondents said that social media marketing has generated more business exposure 64% saw lead generation increase by using social media 6 hours or less per day 64% saw lead generation increase by using social media 6 hours or less per day 69% of marketers use social media to gather marketplace intelligence 69% of marketers use social media to gather marketplace intelligence 62% of marketers using social media for 2+ years reported a rise in search engine rankings 62% of marketers using social media for 2+ years reported a rise in search engine rankings 62% of businesses with 10 employees or less reported that social media has reduced 62% of businesses with 10 employees or less reported that social media has reduced marketing expenses marketing expenses
Social Media Examiner Social Media Examiner recently released its 2013 Social Media Marketing Industry Report, which set out to recently released its 2013 Social Media Marketing Industry Report, which set out to uncover the “who, what, where, when, and why†of social media marketing. More that 3,000 marketers uncover the “who, what, where, when, and why†of social media marketing. More that 3,000 marketers were surveyed, and their responses provide valuable insights into the benefits of social media marketing. were surveyed, and their responses provide valuable insights into the benefits of social media marketing.
Wishpond Wishpond , a maker of online marketing tools, created an infographic that nicely illustrates the study’s results. If , a maker of online marketing tools, created an infographic that nicely illustrates the study’s results. If you need to convince decision makers in your company that they should give social media marketing a try, you need to convince decision makers in your company that they should give social media marketing a try, keep this image on hand. keep this image on hand.
Here are the top benefits that companies are seeing from social Here are the top benefits that companies are seeing from social media marketing: media marketing:
89% of respondents said that social media marketing has generated more business exposure 89% of respondents said that social media marketing has generated more business exposure 64% saw lead generation increase by using social media 6 hours or less per day 64% saw lead generation increase by using social media 6 hours or less per day 69% of marketers use social media to gather marketplace intelligence 69% of marketers use social media to gather marketplace intelligence 62% of marketers using social media for 2+ years reported a rise in search engine rankings 62% of marketers using social media for 2+ years reported a rise in search engine rankings 62% of businesses with 10 employees or less reported that social media has reduced 62% of businesses with 10 employees or less reported that social media has reduced marketing expenses marketing expenses
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